So who or what is Lily-Flame?
Jo Nicholls started making candles in her kitchen in 1994 (a tradition she revisits every year in the hectic run-up to Christmas!) She and her business partner Luc started out by driving to markets across the UK in their trusty ex-Royal Mail van, 'Martha', selling Jo's handmade candles. After eight years of 5am starts, market stalls and sleeping in the van, they found a home for Lily-Flame, and traded Martha for a converted cowshed in the Somerset countryside! She managed to find a mentor (the royal candle-maker David Constable), and ended up being sponsored by the Prince's Trust. In fact, Lily-Flame was selected from over 60,000 businesses to be one of 21 "Prince's Trust Champions", celebrating the Trust's 21st anniversary of its Business start-up initiative in 2004. Lily-Flame candles are manufactured in deepest Somerset, in the wilds of the Glastonbury countryside. We do all our manufacturing here in our converted cowshed
At Lily-Flame, we're real candle makers, not some faceless corporation.
Jo and Luc still take care of 100% of the Lily-Flame creative process themselves, in-house. While our candles have many imitators, no-one else has ever managed to replicate the magical combination of yummy scents, bold designs and smile-inducing names that make it a Lily-Flame candle. Not only that, but we're...
The industry standard leaders who invented the 'candle in a tin'...
Back when we launched our very first scented candles in tins, we knew we were onto a winner. But little did we know that every Tom, Dick and Harry would soon be copying us!
The iconic tin we designed here at Lily-Flame way back when has since been adopted as the industry standard. Imitation is the highest form of flattery, so whenever you see a candle made by one of the countless, faceless imitators, you can smile to yourself in the knowledge that the tin they've slapped their label on was actually designed by Lily-Flame.